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OPTI Munich 2026
We look forward to welcoming you at OPTI Munich in Germany, January 2026.
From Italy to the world, we shape the future of eyewear
distribution.
Expertise, integrity, and a relentless pursuit of quality.
Founded in Padua, Vision Trade builds bridges between heritage brands and global markets-uniting Italian craftsmanship with international excellence.
We bring together brands, retailers, and people who share the same vision of quality, style, and authenticity.
Our sister company in Dubai strengthens our presence in the GCC region. Italian Luxury Group distributes contemporary and high-end eyewear brands such as Markus T and RETROSUPERFUTURE, working in synergy with Vision Trade to build a consistent, value-driven portfolio across the Gulf and Saudi Arabia.
Tyche Optic Ltd, based in Amman, is
Vision Trade's affiliated company and our operational hub
for Jordan and the Middle East. Through
Tyche Optic, we manage local distribution, sales, and
after-sales services for some of
the most prestigious eyewear brands in the world.
Our team
provides direct support to optical retailers, ensuring fast
logistics, continuous product availability, and in-store
training.
Since September 2025, Vision Trade has proudly
introduced Markus T to the Italian market. Known
for its essential design philosophy, ultra-lightweight
comfort, and uncompromising craftsmanship and innovation,
Markus T perfectly reflects our vision of
premium eyewear.
Through selective distribution,
partner training, and dedicated after-sales service, we aim to
establish Markus T as a distinctive benchmark for the
Italian high-end segment.
ZADALUX® is our luxury retail project, born in Padua and expanded online through zadalux.com. The boutiques and e-commerce platform offer a curated selection of the world's most iconic eyewear brands—ranging from heritage maisons to contemporary designers.
With a refined in-store experience and a digital shop tailored to the luxury segment, ZADALUX connects discerning customers with exclusive collections, blending Italian retail expertise and global reach.
Based in Amman, Tyche Optic Ltd is our distribution and customer-care hub in Jordan.
The company officially represents a wide range of international brands in the luxury and fashion eyewear segments, ensuring local presence, tailored service, and continuous support for retailers across the territory.
Launched between late 2022 and early 2023, DAMAS Eyewear was born from the encounter between Italian craftsmanship and Middle Eastern decorative elegance.
Designed and manufactured entirely in Italy, each frame combines refined aesthetics with contemporary design, using premium materials such as stainless steel (medical grade stainless steel) and Mazzucchelli acetate. The sunglasses and optical collections embody timeless sophistication and enduring beauty.
Three complementary projects united by one vision: bringing Italian excellence in eyewear design, retail, and distribution to the world.
We look forward to welcoming you at OPTI Munich in Germany, January 2026.
Join us at Vision Plus Expo on 17–18 November 2025 at the Dubai World Trade Centre.
Vision Trade / Italian Luxury Group will showcase DAMAS Eyewear and RETROSUPERFUTURE (RSF) — two brands that embody Italian craftsmanship and contemporary design.
Find us at Stand D32.